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About Chevrolet Cars
For over 100 years, Chevrolet cars have been catering to customers and are known for their styling, powerful engines and after sales services. Functioning in almost 140 countries worldwide, Chevrolet plans to expand its business by rolling out older models and restoring their dignity in the global automobile market.
Impressive styling, utmost safety - Chevrolet cars have them all
Fulfilling the dream of manufacturing a car for every purse and purpose, Chevrolet grew to become the leader in mainstream vehicle market within and outside the US. From sub-compact family vehicles to commercial trucks, Chevy has reached the benchmark of automobile sector and is a common name among households. Chevrolet cars are famous for their build-quality and fuel efficiency. Add to it the host of sports vehicles on this list which completes Chevy.
Beginning with a bang:
Louis Chevrolet founded this company in 1911 in Detroit with partners Durant and William Little. While Durant utilized Chevrolet's racing capabilities to make a name, the manufacturer already built its first factory in Flint, Michigan.
The first prototype of Series C Classic was an engineering marvel, and after its official market entry in 1913, its designing and features appealed to luxury hungry customers. Performance and designing have been Chevy's mantra for the next 40 years until it came out with small block V8s.
Moving ahead of its time, the company pledged deep into drag racing and circuit racing winning NASCAR and NHRA Pro Stock manufacturer's cup. Since its introduction, Chevrolet Suburban has been a key player in SUV sector for 76 years.
Global Reach and consumerism:
In times of distressful World War years, Chevrolet cars catered to a variety of consumers. With a stronger hold in US automobile sector by 1950s, Chevrolet moved further to capture a large portion of Europe's auto companies.
With a market share of more than 36.9% in an overall auto sector in the US, Brazil ranked second with 13.3% followed by China. By 2010, Chevrolet operates in more than 140 countries with a 4.76 million vehicles sold in 2011 alone. Chevrolet's entry into the Asian market began with Japan and China followed by India and Middle Eastern countries.
As of 2015, Chevrolet cars were awarded the title of most popular among consumers. Owing to higher performance and stronger build quality, it is known for its innovations in design and safety features. Confirming to automobile norms of countries, Chevy is currently producing more than 4.8 million cars worldwide.
Edmunds.com has awarded Chevy models such as Impala, Corvette and Silverado 1500 for being outstanding flagship models. In terms of sales and after sales service, Chevy has improved its network worldwide.
Talking about its popularity in NASCAR races, Childress racing and Hendricks Motorsports secured six and two championships respectively. Chevrolet's SS was their mantra for success. Chevy Camaro stars in Xfinity Series races and has earned fame for featuring in Popular Transformers movie series.
Position in Indian market:
Facing tough competition from the likes of Maruti Suzuki and Hyundai, Chevrolet continues to guarantee its premium customer base in India. Since its entry into this market in 1994, Chevrolet has made a pretty decent portfolio of target specific automobiles. This includes few sedans, utility and small vehicles like Beat.
With customer service points rocketing up to 786, consumers prefer the design, engines and after sales services provided by Chevrolet India. Chevy targets more footfalls in Indian showrooms and improving their conversion ratios. Their manufacturing plant in Talegaon is a part of the $ 1 billion investment project that its headquarters in the US aim to conduct.
Call it part and parcel of Indian vehicle users, Chevrolet cars have nicely fitted in its target segments. With a strength of more than 2500 workers in their Talegaon plant, it ensures blending it with their US production units gradually by 2018.