Alfa Romeo Cars Price List in India December 2017
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Latest Reviews for Alfa Romeo Cars
<exterior> Great design. QV's manual, black and grey wheel and design, red leather seat. I saw this type displayed, and fell in love with it. I especially like the rear design including its tale ...Read more
- Rating : 4.5
- Review by Japanese user
- Date : 2, Dec 2015
Latest Topics for Alfa Romeo Cars
About Alfa Romeo Cars
Alfa Romeo cars have a long-standing history as one of the most reputable sports car companies in the world. The company's major market strength lies in Europe and especially Italy. However, with their latest releases, the 4C and Giulia, Alfa Romeo is now broadening their horizon and capturing new markets.
The Latest Alfa Romeo Cars Helping the Company Capture New Markets
Alfa Romeo is an Italian automobile manufacturer known for their sporty vehicles and elegant design. ALFA stands for Anonima Lombarda Fabbrica Automobili. The meaning of this phrase is Anonymous Lombard Automobile Factory.
It regularly features along with other major sports car companies such as Porsche, Ferrari, Lamborghini, Maserati and the like. Alfa Romeo Cars have successfully competed in Grand Prix motor racing, sportscar racing, formula one and rallies.
The legacy of Alfa Romeo Cars
Founded in 1910, Alfa Romeo began with the intention of building cars for the rough terrain of Italian roads. Cav Ugo Stella, the director of a Portello assembly plant for French automobile Darracq was instrumental in setting up the company.
Along with a few businessmen from Milan, Ugo Stella took a loan to buy out the Darracq plant and rename it ALFA. Although the revenue from car sales was sufficient for ALFA to continue the business, the company was acquired in 1915. This was done by a gentleman named Nicola Romeo – who added his name to the existing ALFA.
Thereafter, Alfa Romeo cars took to racing circuits and established itself as a leading racing car manufacturer in the world. What began as a car suited for the rough terrain ended up as one of the best circuit cars in the world.
Alfa Romeo primarily depends on its European stronghold, and specifically the Italian market for majority sales. However, 2017 saw a sudden upsurge in sales figures in the US. This was primarily due to the launch of the Giuila which is more of a sedan than a spots vehicle.
The company has held a steady market presence of 0.4-1% across Europe which is far from poor for such a niche segment.
Popularity of the Alfa Romeo
Alfa Romeo is undisputedly one of the most popular car brands in the world. The iconic red cross and green snake logo is easily identifiable and sets an Alfa Romeo apart. From grand prixs to rallies to everyday roads – Alfa Romeos are everywhere.
Europe and US have been the primary markets for Alfa Romeo cars with a very niche sports car loving audience. However, the company is now trying to make inroads into Asian markets as well. There was great fanfare about Mumbai getting its first Alfa Romeo 4C in 2016.
Latest show stealers
The latest offerings from the Alfa Romeo hood include the 4C and the Giulia. The 4C is an out and out sporty design, ideal for the niche sports market. With the Giulia, Alfa Romeo is looking to broaden their horizon and enter the sedan market.
Both these Alfa Romeo cars are selling exceptionally well across the world. With these new releases, the company is now looking to capture and penetrate newer markets.